Jenny Packham has been honored as bridal dress designer of the year 2007 at the Wrapit Industry Awards, in association with Conde Nast Brides and Wedgwood. Perceived as one of the authorities in bridal and evening wear glamour on an international level, Packham’s resolute and revolutionary vision has contributed to a redefinition of the bridal market. Jenny Packham states: "When you design for the red carpet, you design to make an entrance and get everyone's attention. When you get married it's the same." A favorite among celebrities and socialites, Packham favors dramatic silhouettes and elegant details in her beloved designs.